Yvan
LATASTE

Moments Lab

BIO

Head of Sports – Moments Lab

Yvan Lataste has more than a decade of diverse experience in media, sports
marketing, and go-to-market strategies. Currently serving as the Chief Business
Development Officer at Moments Lab, Yvan oversees the advancement of media
asset management and monetization through innovative video indexing tools
powered by multimodal AI. He has played a pivotal role in driving business growth
for over 5 years within the Media and Sports industries.

Prior to Moments Lab, Yvan served as Media Advisor at Kantar Media, where he
consulted on advertising effectiveness, media monitoring, and consumer intelligence
solutions for a wide range of clients, including prominent automotive and industry
players.

Yvan’s passion for sports marketing and media led him to a successful tenure as a
Sponsoring Manager at Proride Agency, where he managed internationally
renowned athletes, negotiated sponsorship deals, and developed innovative
communication strategies for brands and athletes within the extreme sports
ecosystem.